Franziska Wernicke

the 10 design principles for good design by dieter rams.

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'back in the late 1970s dieter rams was becoming increasingly concerned by the state of the world around him: 'an impenetrable confusion of forms, colours and noises.' aware that he was a significant contributor to that world, he asked himself an important question: is my design good design? his answer is expressed in his ten principles for good design.